Whats happening @ karthavya

The latest news and technology updates from karthavya

Sri Sankara Tv chooses QuickEdge MAM & Dataheart HSM Solution





Sri Sankara TV based out of Bangalore chooses QuickEdge MAM and Dataheart HSM solution to manage entire media assets of Srisankara Tv and Ayush TV.

While QuickEdge Manages their nearline Storage systems DataHeart HSM integrates with a DELL 48 Slot LTO7 Tape library. The combined solution is designed to manage up to 1 Petabyte of media assets providing a future-proof MAM and archival solution.

EMMRC, Imphal chooses QuickEdge Playout Automation

Educational Multimedia Research Centre (EMMRC) Imphal chooses QuickEdge Playout Automation Solution. The entire workflow is designed using a fail-safe architecture ensuring a very high up-time. QuickEdge Playouts Mirrored playout capability adds to the ruggedness of the entire setup.

INEWS, Hyderabad chooses Blaze NRCS & QuickEdge MAM

Inews chooses karthavya

Inews a 24×7 news channel based out of Hyderabad replaced their existing ENPS NRCS with BLAZE NRCS.

BLAZE NRCS was chosen after a detailed evaluation of its capability to adapt to their existing infrastructure and provide an enhanced editorial workflow.

INEWS also choose QuickEdge MAM & Archival to streamline and secure their media workflow across their different storage solution.



Manorama News chooses QuickEdge Automation for its end to end news automation workflow

Manorama News automation

Manorama news one of the leading News and infotainment channel in south India has chosen QuickEdge Automation for its end to end News Automation.

QuickEdge Automation will replace their existing Omnibus Automation and will integrate with ENPS Newsroom and WASP CG. QuickEdge Automation was chosen after careful evaluation of QuickEdge ability to suit their existing workflow as well as its flexibility to adapt to changes in workflow.

RadioSai chooses QuickEdge MAM and Archival Solution

Radio Sai an organization based in Puttaparthi chooses QuickEdge MAM and DataHeart Archival to manage the organization’s media assets. QuickEdge MAM was integrated with EMC ISILON Cluster storage along with DELL LTO Library to manage over 400TB of Media Assets.

QuickEdge MAM & Archival solution was chosen after a carefull evaluation along with other industry leading Archival solutions. The customer chose Karthavya mainly for the quick and prompt customizations carried out to meet customer specific needs.

TV5 replaces Avid INews with BLAZE NRCS

tv5 building

TV5 a prominent 24/7 news channel based in Hyderabad replaced their existing Avid INews with Blaze Newsroom Computer System. This was done after a thorough evaluation of BLAZE NRCS integrated with their existing workflow.

tv5 telugu blaze NRCS

BLAZE was chosen for its simplified user interface, a flexible licensing model and its integrated Social media publishing capabilities.

What’s the difference between a MAM and a DAM

Often customers are confused between the capabilities of a MAM – Media asset Management System and a DAM – Digital Asset management system.

Since media is also digital can’t we buy a DAM to manage media because it already manages other digital assets like documents, Scans backup files etc?

Yes and No.

Yes if your organization does not have a media-centric workflow, if other assets have equal weightage to that of media files from the business perspective, or if you don’t need advanced media modification capabilities. Take an example of a Govt organization taking care of digital assets archiving, for such an organization a DAM with the capability to manage media makes more sense. Need to bear in mind the fact that media manipulation capabilities of typical Document management systems will be limited.

But when you talk about a media-centric workflow like a Tv Station or a Film production house, the core business revolves around the Media. You will need advanced media capabilities from the asset management system such as transcoding, stitching multiple media, copyright and rights management etc. In such scenarios, there is no alternative for a MAM.

QuickEdge MAM is an enterprise grade asset management system optimized for media workflows. With a powerful NLE plugin along with a high performance computing cluster its designed to handle huge media management workloads 24/7. You can explore more details about QuickEdge MAM here.





HTML5 instead of ActiveX can bring huge improvements to the MOS workflow

html5 plugins for MOS

Mos protocol



The newly introduced Web/HTML5 Plug-ins in the MOS protocol version 2.8.5 can usher new possibilities in an MOS workflow.

The current Activex implementation suffers from the following major disadvantages:

  • For web based applications – ActiveX is supported only in Internet Explorer which works only on windows. Users who preferred mac or other browsers were forced to use internet explorer because of this.
  • Companies were forced to have a development team experienced with ActiveX technologies even though their native software wasn’t using any Microsoft technologies.
  • ActiveX was a heavyweight application and embedding it inside a web application was very cumbersome.
  • ActiveX is a proprietary technology and was not contemplating an open protocol like MOS well.

HTML5 based plugins solve all the above disadvantages and provide more open and powerful toolset to create a more streamlined media workflow. BLAZE NRCS a pure web based application built using the latest HTML5 technologies is well prepared to handle the upcoming HTML5 plugins for MOS.

QuickEdge Playout Automation is now integrated with AP ENPS NRCS

enps nrcs QuickEdge playout integration

QuickEdge Playout Automation now seamlessly integrates with AP ENPS Newsroom computer System(NRCS). The integration is on industry standard MOS protocol. This enables the Newsroom users to quickly preview the low res proxy media inside the nrcs, where they can do a rough cut on the media and publish the Rundown to QuickEdge News Playout Interface. Live status updates about the media are available in the NRCS.

Karnataka’s premier news channel “Dighvijay News” launched with an end-to-end Karthavya Automation Solution

News Desk Shot

Dighvijay News a 24/7 HD news channel was recently launched in Karnataka. Dighvijay news comes from the VRL Media Pvt Ltd which is the No 1 regional print media company. The project marks a new benchmark in terms of technology and the way news can be presented.

Explore more on how karthavya delivered an 100% IT based based workflow solution with an attractive ROI in the following case study Dighvijay news case study